<%@LANGUAGE="JAVASCRIPT" CODEPAGE="65001"%> dirigo agency capabilities: planning, research, advertising, direct mail, website, SEO, interactive, radio and television

Branding and Design

Dirigo Agency guides companies through brand positioning and sales support and lead generation materials for both online and offline programs.

From a brand development perspective, Dirigo Agency is adept in strategic brand positioning, naming, identity, brand development, and brand management.

Marketing Communication Solutions

Planning and Research
- Marketing communications plans
- Focus groups
- Survey development
- Research, analysis and reporting
- Identity and brand development

Print, Design and Production
- Display advertising
- Identity/logo development
- Newsletters
- Outdoor advertising/media
- Special event material
- Campaign collateral
- Magazine design and production
- Image brochures and catalogs
- Informational folders and cards
- Product packaging

Direct Mail
- Direct mail campaigns
- Mailing logistics and follow up
- Data management and letter writing

Public Relations
- Press releases and press kits
- Promotional/media plans
- Event planning
- Interactive displays
- Student recruitment
- Premium giveaways
- Database building and follow up
- Media opportunities/briefs
- Speechwriting
- Targeted invitations
- Powerpoint presentations

Tradeshow and Events
- Tradeshow planning
- Permanent and traveling exhibits
- Kiosk design
- Interactive display and design
- Signage, and wayfinding
- Display/POP design and production
- Banners, etc.

Interactive
- Websites
- Kiosks
- CD-ROM and DVD presentations
- Intranet and extranet
- Presentation development
- Search Engine Marketing

Media
- Media planning
- Media placement, negotiations, and measurement
- Search Engine Optimization

Broadcast and Radio
- Radio advertising
- TV advertising
- Video shooting and production